There’s nothing worse than showing up at a business and it’s closed when it says open on Google!įortunately, it’s pretty easy to start and maintain an accurate Google listing. When a prospective customer is searching for a new restaurant, local plumber, or health care specialist, you want your listing details to be accurate so they don’t go to the wrong location or call the wrong number. Your business’s Google listing is very important to keep updated. Employees – do you list your employees, and is that list accurate?.News – upload recent news articles about your business.Location/address – do you have Google Maps installed? Are all your locations listed?.Social media icons – do you have them, and do they link to your pages?.Copyright date – check your website’s footer to see if that’s current.Menus, products, services – do you have anything to add or remove?.
Phone number – is it correct, and do you have multiples?.Special holidays and hours – are you open or closed?.Days/hours of operation – are they up-to-date?.Think of it as your home base.Īsk yourself these questions about your website and make any needed changes: This is where all your other online businesss pages link to, and any changes or updates will start here. When you think of your business’s online presence, your website should be the first thing that comes to mind and where you devote the lion’s share of your efforts. Read below for actions you can take today. These six places are by no means exhaustive, but they will help with building your online presence and hopefully grow your ROI. Here are 6 places that can help you create an online presence for your business:
Any time is a good time to check how your business appears online, so why not now!
Article Summary: The benefits to your business of building a strong online presence for your business purposes are twofold: it’s a way for prospective customers to find your business and a way for current customers to stay engaged.
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